A Brilliant Gamble

Episode 47: Socking it to 'em. An Interview with Ryan Palmer

Episode Summary

I'm not the only Palmer to have turned their back on coroprate life to run a business of their own. Ryan Palmer and his friend Dave Pickard are the co-founders of The London Sock Company, an online store started in 2013 based on the observation that although more and more men don't wear ties these days, people do notice your socks. Since them the company has gone from strength to strength with celebrities like Daniel Craig and David Gandy wearing the products. But we're not really talking socks in this interview. In my conversation with Ryan we talk about leaving coroprate life, the secrets to running an online business in the 21st century, loyalty and brand and much more more. Whether you plan to set up on your own or are just wondering why it's hard to keep lively young people like Ryan and Dave in your big business, there's a lot for you in this show. AND there's an offer for all Punks in Suits listeners. With Christmas coming up in makes sense to listen to the very end when I explain how you can get a major discount on London Sock Company products and subscriptions. Stay in touch on twitter (@blairepalmer), Instagram (@abrilliantgamble) or email (blaire@thatpeoplething.com). Thank you!! Blaire

Episode Notes

I'm not the only Palmer to have turned their back on coroprate life to run a business of their own. Ryan Palmer and his friend Dave Pickard are the co-founders of The London Sock Company, an online store started in 2013 based on the observation that although more and more men don't wear ties these days, people do notice your socks. Since them the company has gone from strength to strength with celebrities like Daniel Craig and David Gandy wearing the products. But we're not really talking socks in this interview. In my conversation with Ryan we talk about leaving coroprate life, the secrets to running an online business in the 21st century, loyalty and brand and much more more. Whether you plan to set up on your own or are just wondering why it's hard to keep lively young people like Ryan and Dave in your big business, there's a lot for you in this show. AND there's an offer for all Punks in Suits listeners. With Christmas coming up in makes sense to listen to the very end when I explain how you can get a major discount on London Sock Company products and subscriptions. Stay in touch on twitter (@blairepalmer), Instagram (@abrilliantgamble) or email (blaire@thatpeoplething.com). Thank you!! Blaire